CONNECTED AIR — Augumented reality exhibition for Inmarsat global launch of GX Aviation in Singapore.
Gold winner of Best B2B at DMA Awards
Jotta designed two large-scale installations for the global launch of GX Aviation in Singapore. ‘Connected Air’ is an installation that brings to life the advantages of the online connectivity in an air craft. Using augmented reality, twelve stories were brought to life in and represented in the space by a 3D printed object within a neon-lit window. Complimenting the in-depth learning experience of Connected Air, Jotta designed a totemic installation that acted as a statement of intent to the industry. The stand was wrapped around over 550sq meters of LED panel broken into individualised pixels. At each corner extremity, two flown high-resolution screens complimented the cube creating a high-impact digital canvas for key messaging around GX Aviation.
Key roles as part of the team at Jotta Studio:
Concept Ideation / Art Direction / Exhibition Design / Production
Agency: OgilvyOne UK
Software Development: Intergalactic
Build partner: Equinox