CONNECTED AIR — Augmented reality exhibition for Inmarsat global launch of GX Aviation in Singapore

Jotta designed two large-scale installations for the global launch of GX Aviation in Singapore. CONNECTED AIR is an installation that brings to life the advantages of the online connectivity in an air craft. Using augmented reality, twelve stories were brought to life in and represented in the space by a 3D printed object within a neon-lit window. Complimenting the in-depth learning experience of CONNECTED AIR, Jotta designed a totemic installation that acted as a statement of intent to the industry. The stand was wrapped around over 550sq meters of LED panel broken into individualised pixels. At each corner extremity, two flown high-resolution screens complimented the cube creating a high-impact digital canvas for key messaging around GX Aviation.

Role: Creative Concept / Art Direction / Exhibition Design / Production
Client: Inmarsat
Agency: OgilvyOne UK
Software Development: Intergalactic
Build partner: Equinox
Designed and Produced by Jotta Studio

Art direction of environment and graphics

AWARDS with Ogilvy Business

Gold winner of Best B2B at DMA Awards

DMA Awards - Bronze - Best use of Experiential - 2017
B2B Marketing Awards - Winner - Best use of live event marketing - 2017
B2B Marketing Awards - Runner Up - Best brand initiative - 2017
B2B Marketing Awards - Highly commended - B2B bravery award - 2017
DMA Echo - Gold - Best Use of Virtual Reality/Augmented Reality - 2017
DMA Echo - Runner Up - Technology and Communications - 2017